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Today business cards are distributed by working people of all social classes, illustrating

not only the uniquity of commercial interests but also the fluidity of the world of trade. Whether one is buttonholing potential clients for a carpentry service, announcing one's latest academic appointment, or "networking" with fellow executives, it is permissible to advertise one's talents and availability by an outstretched hand and the statement "Here's my card." As Robert Louis Stevenson once observed, everybody makes his living by selling something. Business cards facilitate this endeavor.

It has not always been this way. The cards that we use today for commercial purposes are a vulgarization of the nineteenth-century social calling cards, an artifact with a quite different purpose. In the Gilded Age, possessing a calling card indicated not that you were interested in forming business relationships, but that your money was so old that you had no need to make a living. For the calling-card class, life was a continual round of social visits, and the protocol(礼遇) governing these visits was inextricably linked to the proper use of cards. Pick up any etiquette manual predating World War I, and you will find whole chapters devoted to such questions as whether a single gentleman may leave a card for a lady; when a lady must, and must not, turn down the edges of a card; and whether an unmarried girl of between fourteen and seventeen may carry more than six or less than thirteen cards in her purse in months beginning with a "J". The calling card system was especially cherished by those who made no distinction between manners and mere form, and its preciousness was well defined by Mrs. John Sherwood. Her 1887 manual called the card "the field mark and device" of civilization.

The business version of the calling card came in around the mm of the century, when the formerly, well defined borders between the commercial and the personal realms were used widely, society mavens(内行) considered it unforgivable to fuse the two realms. Emily Post's contemporary Lilian Eichler called it very poor taste to use business cards for social purposes, and as late as 1967 Amy Vanderbilt counseled that the merchant's marker "may never double for social purposes".

Business cards are usually used to______

A.announce one's latest academic appointment

B.establish business relationships

C.make a living

D.illustrate the fluidity of the world of trade

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更多“Today business cards are distr…”相关的问题
第1题
Never carry your business cards, or place another person’s business card in a () pocket.

A.back

B.front

C.left

D.right

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第2题
How to Present Business CardsBusiness cards are less important in American culture than
How to Present Business Cards

Business cards are less important in American culture than they are in Asian culture. But knowing the right way to handle business cards is a useful skill wherever you are.

Requesting someone's business card is a straightforward(直截了当的、坦率的)process. You need only say: "Do you have a business card?" or "May I have your business card?"

When you want to present your own card, you can say, "Here's my card. Feel free to call me if you have any other questions." Or, you might say, "Please send the information to this address. I look forward to hearing from you soon."

It's not polite to directly refuse a request from someone for your business card. Instead, you can say, "Sorry, but I'm afraid I'm all out at the moment." or "l forgot to bring them with me."

When you do receive a card, say "Thank you" and examine it briefly before putting it away.

1.In America,().

A.one does not use business cards

B.one uses business cards everywhere

C.one uses business cards but not as often as one does in Asia

D.one uses business cards much more often than one does in Asia

2.If you know how to handle business cards, you will().

A.be absolutely successful

B.get help from others

C.make everybody happy

D.find the knowledge helpful

3.To politely refuse a request for business cards, you may say the following except().

A.Sorry, but I can't satisfy you

B.Sorry, but I'm afraid I’m all out at the moment

C.I forgot to bring them with me

D.Sorry, but I don't have a business card

4.From the passage we can infer that().

A.business cards are the key to success

B.business cards should be beautifully designed

C.you should always carry your business cards

D.handling business cards skillfully is important

5.The word “examine” (Line 1, Para. 5) is closest in meaning to().

A.search for

B.test

C.look at

D.research

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第3题
Business cards are likely to have appearedA.at the beginning of nineteenth centuryB.at the

Business cards are likely to have appeared

A.at the beginning of nineteenth century

B.at the beginning of twentieth century

C.before the nineteenth century

D.after World War I

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第4题
The statement which has not been mentioned in the passage is______A.business, cards are a

The statement which has not been mentioned in the passage is______

A.business, cards are a vulgarization of the nineteenth—century social calling card

B.The calling card system was especially cherished by these who made no distinction between manners and mere form

C.most people thought it improper to use business cards for social purposes

D.everyone makes his living by selling something

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第5题
The speed of communications today, as opposed to ______ , has greatly altered the manner in Which bu
siness is conducted.

A.the one of yesterday B.communications yesterday

C.that of yesterday D.communications speed a long time ago

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第6题
The main idea of this passage is that ______.A.women are better at small businesses than m

The main idea of this passage is that ______.

A.women are better at small businesses than men are

B.women today are better educated than in the past, making them more attractive to the business world

C.women today are opening more businesses of their own

D.the computer business is especially attractive for women today

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第7题
There is growing interest in East Japan Railway Co., one of the six companies, created out
of the (1)_____ national railway system. In an industry lacking exciting growth (2)_____, its plan to use real-estate assets in and around train stations (3)_____ is drawing interest.

In a plan dubbed "Station Renaissance" that it (4)_____ in November, JR East said that it would (5)_____ using its commercial spaces for shops and restaurants, extending them to (6)_____ more suitable for the information age. It wants train stations as pick-up (7)_____ for such goods, as books, flowers and groceries purchased (8)_____ the Internet. In a country (9)_____ urbanites depend heavily on trains (10)_____ commuting, about 16 million people a day go to its train stations anyway, the company (11)_____. So, picking up purchases at train stations spare (12)_____ extra travel and missed home deliveries.

JR East already has been using its station (13)_____ stores for this purpose, but it plans to create (14)_____ spaces for the delivery of Internet goods.

The company also plans to introduce (15)_____ cards—known in Japan as IC cards because they use integrated (16)_____ for holding information—(17)_____ train tickets and commuter passes (18)_____ the magnetic ones used today, integrating them into a single pass. This will save the company money, because (19)_____ for IC cards are much less expensive than magnetic systems. Increased use of IC cards should also (20)_____ the space needed for ticket vending.

A.privatized

B.individualized

C.personalized

D.characterized

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第8题
Today, these so-called bank credit cards have become very popular. They can be used in sto
res, hotels, and restaurants all over the world. And, they can be used to pay for all kinds of unusual goods and services, including car repairs, hospital care and accident or life insurance.

Credit cards offer two major services. First, they are easier and safer to carry than large amounts of money. Second, they permit people to borrow-to buy things they want even when they do not have enough money to pay the full price. Credit cards make it possible to spread out payments over weeks or months.

To receive credit cards, people must prove that they earn enough to pay for whai they buy. And they usually must prove that they have paid back any money they borrowed in the past. Then, after they receive the card, credit cmnpanies limit how much they can buy with it. Visa and Mastercard, for example, do not permit most of their users to owe more than $ 1,500. Yet even with these restrictions(限制), credit cards often make it too easy for people to spend the money they cannot pay back.

With credit cards, people pay for goods or services at the end of each month, instead of when they buy them. And when the time does come to pay, most credit cards offer people a choice. They can pay all of what they owe for the month. Or they can pay just part usually between five and ten percent of what they owe.

Studies of credit card use have found tha! each month, about half of all card users pay the full amount they owe. The others pay only part of the amount. It is this group that pro- vides credit, card companies with most of their earnings. That is because the people pay a service charge—"interest"—for the right to postpone full payment. Most pay an interest rate of about 19 percent a year of what they owe. In the last few years, there has been increasing criticism of high interest rates on credit cards. The use of credit cards continues to increase. Some people say that in the near future credit cards will replace money completely, but others believe that event is unlikely. However, they think Americans will be using credit cards more and more. A major reason for this is the increasing fear of crime. Credit cards—unlike real money—can be replaced if they are lost or stolen.

With a credit card one can buy things______.

A.one can never afford

B.without using cash

C.at lower prices

D.which cannot be bought with cash

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第9题
Today, moving and changing are as much a part of a modern business way of life as they are
a part of the native American's or the early pioneer's way of life. And the trend is toward even greater mobility, particularly within the management sector of American business.

In the early fifties, only eight or nine out of a hundred young men changed their jobs within the first three years with the company. In the past few years, almost thirty-five percent of the college-graduated work force changed jobs within the same period. These people want to intensify their management training. Since most jobs take only a year to a year and a half to master, in order to continue learning, they have to make a job change. Even company presidents tend to be seen as mobile specialists, staying with one company an average of only five years.

Company presidents in the United States today tend to be young men who begin their careers with educational backgrounds in engineering science, or business management. They have worked for a few years as technical specialists and quickly moved into higher management positions. Most of them were making $ 30 000 per year by the time they reached thirty. On an average, these men have only twenty years working experience at management level when they become company presidents. On the way to the top, they have an average of eleven promotions and seven city transfers.

Friendships remain casual and are usually derived from business contracts. Families of these career men have little time to put down roots in and become part of a community.

In the past, a few men attained high positions through family and social connections; today, high positions go to men who are mobile, and have good educational, backgrounds.

According to the passage, an increasing number of future company presidents might be ______.

A.people who have spent a number of years with one company

B.young people who do not want to move often, but are steady and dependable

C.people who have spent a long time concerned with community affairs

D.young people who have good education and are willing to move around

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第10题
Manpower Inc., with 560,000 workers, is the world's largest temporary employment agency. E
very morning, its people 【B1】 into the offices and factories of America, seeking a day's work for a day's pay. One day at a time, 【B2】 industrial giants like General Motors and IBM struggle to survive 【B3】 reducing the number of employees, Manpower, based in Milwaukee, Wisconsin, is booming.

【B4】 its economy continues to recover, the U.S. is increasingly becoming a nation of part-timers and temporary workers. This " 【B5】 " work force is the most important 【B6】 in American business today, and it is 【B7】 changing the relationship between people and their jobs. The phenomenon provides a way for companies to remain globally competitive 【B8】 avoiding market cycles and the growing burdens 【B9】 by employment rules, healthcare costs and pension plans. For workers it can mean an end to the security, benefits and sense of 【B10】 that came from being a loyal employee.

【B1】

A.swarm

B.stride

C.separate

D.slip

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